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IT'S NOT JUST A BANK,
IT'S A LIFESTYLE

Frontier Bank - TV Spot

IT'S NOT JUST A BANK,
IT'S A LIFESTYLE

Frontier Bank came to the city of Sioux Falls in 1996. In 2015 they came to our team for marketing direction. In 20 years of banking they had never developed a creative campaign for themselves. They had no marketing presence or brand awareness in the Sioux Falls market to speak of. Ripple Marketing created an image campaign based off what we had learned about Frontier Bank. They are a local, community bank that focuses on the customer and their needs. They know their customers by their first name and are all about building that relationship within all areas of the bank. With this information, we rallied Frontier Banks customers for a two-day video shoot. We videoed several businesses that can do what they love because Frontier Bank provided clear business banking solutions for them. We also videoed a family with three generations of farmers that utilize Frontier bank. All through the city we captured areas of life that Frontier takes part in. We pieced these videos together to create a mosaic style of commercial portraying all the services that Frontier offers. We were able to create six separate commercials for the campaign from a two-day shoot.

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326 E 8th St #108

Sioux Falls, SD 57103

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(605) 310.5000

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